Get More SalesTractionLeadsCalls
from Your Email List
Stay in touch with your customers on a regular basis in a relevant way that isn’t salesy.
Give your audience more of what they want.
Managing multiple newsletters for clients
We’ve managed to build an intuitive and easy to use solution for marketing agencies who manage multiple email newsletters accounts for their clients.
We’ve built in a comprehensive library of sources so that you can easily pull in content for each client without having to leave the platform. You can set roles & permissions for additional users and seamlessly transition between accounts within our platform. Our analytics tables will help you to give your clients data backed recommendations for their marketing strategies.
We’ve made it easy for you to help your clients send out highly relevant content to their customers.
My home-dev.rasa.io newsletter is a fantastic compilation of my favorite digital marketing blogs and industry thought leaders… I am also not familiar with another email newsletter product that auto-curates the daily feed and personalizes it to the user (based on their activity and clicks). You can’t get much better than that.
– Dave M. on G2.com
Segment of one > a few segments
Marketers have long known the importance of personalizing the consumer’s experience. You’ve used demographics and surveys to group your customers and serve them slightly altered versions of the same experience. But only recently, have we been able to truly begin personalizing for the individual.
We provide you with the ability to deliver a custom curated newsletter to every individual on your email list. Everyone knows the more personalized you get, the better your results will be.
Treat your email list as individuals and not groups and watch your metrics rise.
“The idea of being able to connect with the people who matter most to us in a valuable and ongoing way was irresistible.” - Tarik S.
Provide real value for your customers
Everyone on your email list is an individual and should be treated like one.
Many marketers send their whole list the same thing. And a lot of those emails are an ask and not a give. Recipients skim the copy to find the parts that are relevant to them (which are few and far between).
We give marketers a way to provide a real benefit regularly to their customers. And not just regularly, but relevantly.
I have been using the home-dev.rasa.io Smart Newsletter platform for nearly a year and have been absolutely blown away by the results. I did a little research and it seems that the average open rate of an email newsletter is about 15 to 20% but the open rate on my newsletter has consistently been 55% or higher.
– John S. on G2.com
Improve efficiency through Content Relationship Automation
We all share one common yet scarce resource: time.
When you choose to automate, you are choosing to liberate your team members from redundancy and free them up to build real connections.
Automation generates results because you can engage with a new level of frequency without having to spend more time, effort or money.
Growth for Marketers
Read our top articles on email marketing, content strategy, podcasts and automation.
Is Your Email Marketing Strategy As Good As It Can Be?
Despite attempts by social media to take the crown, email marketing still reigns supreme as one of the most effective means for communicating to your clientele. Whether it’s because the tactics got better, or due to people quarantining at home, one thing is for sure:...
A Beginner’s Guide to Successful Email Marketing For Your Real Estate Business
Learn the best practices for email marketing campaigns that cultivate clients and drive sales. The real estate industry runs on relationships. You need a base of prospective clients who trust you and your expertise. One of the best ways to build that base is email...
Email Marketing Best Practices That Drive Results For Your Association
How to use a weekly email newsletter to cultivate connections with your membership If you handle communications for your trade association, chances are you’re already employing email. But maybe you think you could be getting better results. Perhaps you’re not growing...
Why Your Startup Needs An Email Newsletter Now
Read home-dev.rasa.io Founder Amith Nagarajan’s email newsletter advice for startups in Forbes. Marketing isn't always a top priority in the pre-launch phase of a business startup. Your plate as a founder is beyond full. Your offering is still in development....
Notes from the pandemic: How to write powerful email that connects in trying times
Dan Oshinky’s instinct was to use humor to talk to his email audience about the novel coronavirus that was sickening thousands and starting to shut down U.S. sports leagues, businesses and schools in March 2020. He knew it was the wrong direction as soon as he started...
How email helped Entrepreneurs On Fire hit 1 million monthly downloads
John Lee Dumas knew he needed to know more about the people who were listening to his business podcast when he started Entrepreneurs On Fire in 2012. So, he turned to email. The decision to start an email newsletter was one of his earliest, well before most of his...