Associations have always worked hard to be a trusted source of content for their members and the industries they represent. Today, they’re competing for attention against the likes of Google and Facebook. Members can access a flood of content for...
How to Keep Your Newest Members Happy
You’ve done the hard work of recruiting a new member and closing the deal. It was likely a team effort, with effective outreach by marketing, targeted recruitment and follow-up...
5 Ways to Improve Your Student Member Engagement Right Now
Associations that offer student memberships have the opportunity to capture new members at the start of their careers. According to Marketing General’s 2020 Membership Marketing...
4 Questions to Refocus Your Peer-to-Peer Referral Strategy and Grow Membership
Member-get-a-member campaigns, where you ask current members to help recruit their contacts, can be an effective way to leverage the power of peer-to-peer referrals. Nearly 70%...
Why It’s Time to Prioritize Your Association’s Volunteer Outreach
Not only are volunteers an integral part of most associations’ operational and strategic efforts, they are typically some of the most involved...
15 Ways to Take Your Newsletter to the Next Level
Your organization’s email newsletter is an incredibly valuable way to consistently engage your members. It's also an effective way to show them how...
3 Reasons Why Email Isn’t Dead
Nowadays, new electronic communication outlets are popping up at a more rapid pace than ever. With all of these different outlets for marketing and...
Struggling With Resistance To Change? 3 Ways Your Association Can Overcome.
Change can be tough for organizations, no matter the shape or size Oftentimes associations understand the importance of change and adaptation to...
Keep an Eye on AI: 8 Digital AI Resources
How can I stay in the know when it comes to artificial intelligence? At home-dev.rasa.io, we know how important it is to stay on top of news and...
Unstick Your Stucks: Making Better Decisions with the Help of the AI Canvas
Oftentimes, businesses come to us not knowing where to begin when they want to implement new, innovative technologies. The idea of using artificial...
Building Scalable Artificial Intelligence Systems That Keeps Your Audience Engaged
Artificial Intelligence software systems demand innovative development and deployment approaches. The techniques that many companies and software...
6 Artificial Intelligence Tools That Will Do The Work For You
Curated collection of AI tools designed to save time and minimize manual efforts to aid in customer support, email newsletter creation, event planning, social monitoring, professional networking, or even as a personal assistant.
No Longer Intangible AI: Ways in Which Machine Learning Impacts Your Daily Life
Artificial Intelligence is working for you on a daily basis, in ways you might not even realize. Computer scientists have been developing machine...