Brennan Dunn In this episode we have Brennan Dunn, who will be describing some early lessons in email marketing. Brennan has been in the freelancing world for many years and currently makes his living by providing software and products to freelancers and consultants...
Bill Macaitis In this episode, we welcome Bill Macaitis, a marketer who is committed to taking a customer-centric approach in everything that he does. Bill has led marketing at Slack, Zendesk, and Salesforce and he talks about how he has used email to authentically...
What do you do, exactly? If you own or work for a marketing agency, chances are you’ve had to field that question a handful of times. Most people get the basics of marketing work, but, when it comes to the range of services and areas of focus of your agency, it is...
John Lee Dumas Ever wonder how you can use your email newsletter to move audience members from passive listening to deeper engagement? Today’s guest, a prolific business podcaster, John Lee Dumas, shares his earliest experience sending an email newsletter and how he...
The first step to writing great emails? Stop being afraid of being the “sleazy email marketer,” Joanna Wiebe says. It isn’t helping. “The fear of being sleazy keeps so many marketers from doing breakthrough work,” she said. Wiebe, founder of Copyhackers and a highly...
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